One of the best tools you can use to increase traffic and revenues to your site is PPC, or Pay-Per-Click. What exactly is PPC? As the name implies, it is an advertising medium where companies pay every time someone clicks on the ad. Your ad appears when people look for something that your company has, with the search term or keyword triggering the appearance of your ad.
The fact that you don’t have to pay anything unless someone clicks on your ad means that you only pay when your ads are effective. Cebu Digital Hub makes sure that your ads do work and you get the kind of traffic that your site needs to drive revenues up. This also means that you get a return on your investment since each click on a Pay-Per-Click ad brings you visitors that are targeted and are actually looking for what you are offering.
Different Kinds of Pay-Per-Click Ads
When you mention PPC, it is but natural for others to think that you are talking about Google Adwords that appear on search pages since these are the most well-known online advertising mediums around. What some people might not realize however is that there are a few different types of Google Adwords, and a few different kinds of online ads as well, for you to use for your online advertising campaigns. For Google Adwords, you have search, shopping, video advertising, mobile advertising, and display advertising.
Other pay-per-click ad types that you can choose to use for your campaigns include Amazon Advertising and Bing Ads. Just like Google Adwords, these two ad types work the same way, with you paying only when a customer clicks on your ad. These ads appear when someone searches for what you have to offer, using the keywords that they use as the trigger for your ad to appear. This means that you get highly targeted traffic that has a huge chance of converting to paying customers because you are offering them what they are actually looking for.
What Makes Cebu Digital Hub an Agency You Can Trust for Your PPC Needs
Cebu Digital Hub builds innovative, game-changing pay-per-click advertising campaigns for a variety of industries. Our ads are delivered on-time and in-time, making sure your message is delivered to your audience at the right moment. Our globally competitive pay-per-click services are the result of years of careful study and hard work as well as experience partnered with the drive to succeed.
Other qualities that make Cebu Digital Hub standout among the rest include:
– More than 20 years of combined Pay-Per-Click management experience
– Worked with diverse industries and platforms (Google Adwords, Bing Ads, etc)
– Helped e-commerce businesses double their annual revenue
– Helped businesses grow by generating more qualified leads
Formerly known as Google Adwords, these are ads that show on the search results pages (SERPs) on Google.
Another platform that people use to advertise their companies online with is Bing Ads.
Reach your target market and advertise to them while they are thinking of buying.
These are used by companies everywhere to increase their market reach and easy access to what they have to sell.