jun baranggan digital marketing strategist and trainer

Jun Baranggan

A marketing executive with more than 10 years of experience in SEO, PPC and Social Media Marketing campaign setup, strategy and management across diverse industries.

  • More than 10 years of experience in SEO for small and medium sized companies
  • 10 years experience setting up and managing PPC advertising campaigns in Google Adwords, Microsoft Adcenter, Adknowledge, and other PPC sources
  • Conversion optimization resulting in 50% increase in conversions while dropping cost per conversion by 20% for one of the managed PPC campaigns
  • Google Adwords and Google Analytics certified (since 2010)
  • Experience using the following tools: BrightEdge, Raven Tools. SEO moz Tools, Omniture Suite, Google Analytics, Majestic SEO, SEO Power Suite
  • Working experience with Joomla, WordPress and custom built e-commerce sites
  • Resource speaker and trainer - SEO, PPC, Social Media

Speaking Engagements

  • European Chamber of Commerce of the Philippines
  • Cebu Google Developers Group
  • Cebu Blogging Summit
  • WOFEX (World Food Expo) University
  • MORcon (Mastering Online Rankings Conference)
  • Digital Marketing Meetups

Training Sessions

  • Google Adwords Fundamentals
  • Google Adwords Advance Search
  • Google Adwords Advanced Display
  • Google Adwords Shopping Advertising
  • Google Adwords Video Advertising
  • Google Adwords Mobile Advertising
  • Google Analytics

Work Experience

General Manager and Partner
Desired Ranking Solutions - a digital marketing and web design and development agency

  • Overseeing the day-to-day operations
  • Spearhead in the development of work flow and strategies
  • Ensure projects are done and delivered on time.

Assistant Manager for Lead Generation - Marketing Dept.
Author Solutions Philippines, Inc. - A world leader in self publishing

  • Managing a team of PPC specialists to make sure target lead volume is hit while staying in budget across all imprints and markets (US, UK, AU, NZ, SG, ES)
  • Managing a team of SEO specialists in close coordination with the Marketing Communications department especially the Online Reputation Management team to help clean up the SERPs for brand related searches for all imprints
  • Participate in testing and implementation of new tools.
  • Coordinating with the Analytics and IT teams for performance analysis and design and development for test environments
  • Liaise with the Sales Department to ensure quality of business leads generated

Operations Manager
webbROI - a digital marketing agency

  • Manage a team of SEO specialists
  • Conduct in-house training on SEM best practices
  • Manage PPC campaigns for various clients.

Search Engine Marketing Manager
A&Z Crown Consulting Inc

  • Manage a team of Search Engine Optimization and PPC specialists
  • Manage a team of web designers and developers
  • Create and implement search engine marketing campaigns
  • Web Analytics for weekly reporting
  • Setup membership and e-commerce sites (WordPress)

Search Engine Marketing Consultant
Author Solutions Inc.

  • Handle special PPC/SEM projects for new brands
  • Supervise the management of existing PPC/SEM campaigns
  • Weekly analytics report
  • Market research for special projects
  • Competitive analysis for new PPC/SEM campaigns